Get my new book: Play Up Your Impact


It's time to Play Up Your Impact.


Learn how to describe and hype your impact when everyone thinks it's optional.

You’re an expert at what you do. You have a track record of making products and services people love. Your efforts have helped your customers and company succeed. You have honed your craft and believe what you do is essential. It is.

Yet, others might be skeptical, and that skepticism is taking a toll. You should not have to justify your work, but if you want to show the value of what you do without changing who you are—it's important to know there are practical ways to show and predict the impact your work creates.

With my latest book, Play Up Your Impact, I share a step-by-step approach to confidently and ethically show the impact your work creates by using math you already know and the metrics that your colleagues care about. Learn how statistical thinking can help you discover compelling patterns in data and find good signals that should be talked about.

The book is packed with:

  • Six practical steps to show and predict the impact your work creates by using math you already know and metrics that your colleagues care about
  • Tips to track and document your work in a way that doesn't feel like productivity porn
  • Advice for upholding data ethics while navigating organizational politics
  • Example metrics and math for estimating and predicting ROI
  • Proven storytelling techniques to grow stronger cross-functional partnerships and write yourself into the history of good outcomes

"Play Up Your Impact" is a mini-guide written for designers, researchers, strategists, writers, or any other professional who wants to improve their skills in using data to understand their impact at work. And it's very useful to anyone who works alongside them.

With this knowledge, you can demonstrate how your work contributes to the bottom line–and feel the impact of your work in inspiring new ways.

Starting today, the book is free to anyone who wants it for the next two weeks.


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